Welcome aboard.

Amtrak is one of the premier modes of business transportation in the Northeast Corridor for those traveling up and down the east coast. For these people, loyalty is priceless. So when Amtrak needed a new way to promote their rewards program to this audience, we needed to elevate the idea of train travel above one of necessity. So we designed a premium, personalized welcome kit catered to new individual loyalty members, and celebrated the unique joy of train travel as the most rewarding way to go anywhere.